TheAIthatshopsforyou.

Context-aware. Wardrobe-grounded. Always on.

Join the waitlist
Scroll

Introducing Genna

AI that learns your specific needs - then shops for exactly what's missing.

Context Aware

Genna scans and catalogs your wardrobe. Every item helps Genna learn your style.

Adaptive

Weather checked. Calendar read. Personal style noted. Genna understands

Intentional

No more endless browsing. No more noise. Genna gives you exactly what you're looking for.

Use cases

Genna reads the room so you don't have to. Whatever the occasion, Genna already knows what's appropriate, what fits, and what you'll actually wear.

Morning Rush

Date Night

Work From Office

Weekend Away

Morning Rush

Genna reads the weather, checks your calendar, and builds a complete outfit from what you already own. Save your mental load for something else.

Morning Rush

Date Night

Work From Office

Weekend Away

Morning Rush

Genna reads the weather, checks your calendar, and builds a complete outfit from what you already own. Save your mental load for something else.

How It Works

Meet your stylist. Show your closet.

1 – Start a live call with Genna

Open a video session and walk through your wardrobe together. Genna sees what you hold up, identifies each piece, and builds your digital closet in real time - no manual tagging, no spreadsheets.

2 – Your wardrobe becomes intelligent

Every item Genna sees gets cataloged: color, material, category, formality, condition. Now Genna knows what you actually own - not what you think you own.

3 – Genna dresses you from memory

From that point on, every outfit recommendation comes from a wardrobe Genna has seen firsthand. Genna knows what goes together. Genna knows what's missing.

1 – Start a live call with Genna

Open a video session and walk through your wardrobe together. Genna sees what you hold up, identifies each piece, and builds your digital closet in real time - no manual tagging, no spreadsheets.

2 – Your wardrobe becomes intelligent

Every item Genna sees gets cataloged: color, material, category, formality, condition. Now Genna knows what you actually own - not what you think you own.

3 – Genna dresses you from memory

From that point on, every outfit recommendation comes from a wardrobe Genna has seen firsthand. Genna knows what goes together. Genna knows what's missing.

1 – Start a live call with Genna

Open a video session and walk through your wardrobe together. Genna sees what you hold up, identifies each piece, and builds your digital closet in real time - no manual tagging, no spreadsheets.

2 – Your wardrobe becomes intelligent

Every item Genna sees gets cataloged: color, material, category, formality, condition. Now Genna knows what you actually own - not what you think you own.

3 – Genna dresses you from memory

From that point on, every outfit recommendation comes from a wardrobe Genna has seen firsthand. Genna knows what goes together. Genna knows what's missing.

Benefits

Built to work. Not to be noticed.

Deep Context

Weather, wardrobe, schedule, and body all inform every single recommendation.

Zero Noise

Genna doesn't show you a feed. It surfaces one answer to one gap.

Zero Noise

Genna doesn't show you a feed. It searches exactly for what you ask and only what you need. Minimal options. Easier decision.

Always Learning

Every outfit you wear, every item you add, makes the agent smarter.

Shops For You

Linked to real products across real retailers. It doesn't just suggest - it finds.

Private by Design

Your wardrobe data lives in your iCloud. Genna never sees it.

Private by Design

Your wardrobe data lives in your iCloud. We never see it.

Instant Decisions

No browsing, no tabs, no decision fatigue. The agent does the work.

"Getting dressed used to be a decision. Now it's just a moment."

"Getting dressed used to be a decision. Now it's just a moment."

At Launch

Everything you need, included from day one.

Free at launch

Closet

Features

Unlimited garment scanning

iCloud sync across devices

Auto-tagging by type, color, material

Garment image beautification

Email receipt scanning

Photo library garment parsing

Style

Core Feature

Features

Daily outfit generation

Weather and calendar integration

Wear history tracking

Style preference learning

Shopping

Agentic

Features

Wardrobe gap analysis

Real product search and matching

Direct retailer links

Budget-aware recommendations

Free at launch

Closet

Features

Unlimited garment scanning

iCloud sync across devices

Auto-tagging by type, color, material

Garment image beautification

Email receipt scanning

Photo library garment parsing

Style

Core Feature

Features

Daily outfit generation

Weather and calendar integration

Wear history tracking

Style preference learning

Shopping

Agentic

Features

Wardrobe gap analysis

Real product search and matching

Direct retailer links

Budget-aware recommendations

Free at launch

Closet

Features

Unlimited garment scanning

iCloud sync across devices

Auto-tagging by type, color, material

Garment image beautification

Email receipt scanning

Photo library garment parsing

Style

Core Feature

Features

Daily outfit generation

Weather and calendar integration

Wear history tracking

Style preference learning

Shopping

Agentic

Features

Wardrobe gap analysis

Real product search and matching

Direct retailer links

Budget-aware recommendations

FAQ

We understand you might have some questions.

How is this different from a regular shopping app?

What context does Genna actually use?

Does Genna make purchases for me?

How does the shopping work?

Do I need to photograph every item?

Can I use it without uploading my whole wardrobe?

How is this different from a regular shopping app?

What context does Genna actually use?

Does Genna make purchases for me?

How does the shopping work?

Do I need to photograph every item?

Can I use it without uploading my whole wardrobe?

Your wardrobe has never been this understood.